Brand kit

Bari, and the rest of the kit.

The mascot, colour, type, pixel set and writing rules behind barilex.com. Use them so that everything carrying the Barilex name looks like it came from the same chambers.

The mascot

Bari, your learned friend.

A barrister in wig and bands, drawn on a 16 × 18 pixel grid. The wig’s curl rows are the most recognisable thing about the Nigerian Bar’s dress, so they carry the drawing. On a dark ground Bari is drawn with a light outline, like a figure caught in lamplight. Bari stands wherever Barilex is working or waiting: beside the waitlist and in empty and loading states. On the shelf that opens the home page, Bari walks end to end, touching each book in turn until the right volume comes out.

“Bari” is a working name. Draw at whole-number scales only (2×, 3×, 4×…) so the pixels stay square.

Logo

The mark, then the name.

The mark is a broken ring of square blocks. Two of them are crimson: one sits inside the ring and one steps outside it. The wordmark is drawn rather than typed, in rounded-square letters, and the dot of its i is a smaller square in the same crimson.

Draw the mark at an even number of pixels per block, so every edge stays sharp, including the half-block step in the top bar, and leave one cap height of clear space all round. In one colour, the crimson squares take the colour of the rest. For favicons and avatars, set the mark alone on its night tile. Bari is the mascot and never stands in for the mark.

SVG: for night · for paper and white · one colour · mark on a tile

Colour

Night, paper, and the bindings of law reports.

The site sits on night. Paper is kept for documents: judgments, drafts, records and briefs. Crimson tape is the only colour that asks for action. Green, amber and red also mean verified, corrected and removed, and appear with a word every time.

Night#0A0D0B
Deep#060807
Surface#111612
Ink#EDECE6
Ink soft#B3B8B0
Muted#8C928A
Paper#F3EFE4
Tape#C42A47
Binding green#11764B
Maroon#5E1A2A
Registry blue#2A4AA8
Ochre#A9895A

Type

Three voices, never mixed.

Instrument Sans is Barilex speaking. Source Serif is the court’s own words. Geist is the agent’s working. A reader should always know whose words they’re reading.

Instrument Sans · 400–700

Legal work you can sign your name to.

Display at 650, 88% width, −0.045em. Body at 400, 16.5 / 1.55.

Source Serif 4 · 400

“The requirement of notice is a shield given to the defendant.”

Only for text quoted from a judgment or statute.

Geist · 400–600

(2009) 12 NWLR (Pt. 1155) 214
checking every source

Labels, citations, checks, tool steps. Live status uses the scan-line display.

Pixel set

Drawn from the profession’s own objects.

Every sprite is inline SVG on a whole-pixel grid with crisp edges, so it stays sharp at any whole-number size, and it takes its colours from the site’s tokens. No gavels or scales: the set draws on what Nigerian lawyers actually carry and wear.

bari
head
bari with brief
law report
judgment
brief
verified
lookup
quotation
court
status
authority
student
chambers
signature
private
VerifiedCorrectedRemovedUnconfirmed

Eyebrow label

ProposedSC · 20099 verified
Correctedp. 88 → 98
Paper, with a margin flag
  1. Documents are paper. Flags mark what Barilex changed.

Controls

One action colour. Flags on paper.

Primary actions use crimson tape. Secondary actions are outlined or underlined, never filled. On paper, Barilex marks its changes with margin flags, the way a clerk tabs a court bundle. States always pair a colour with a word, so they read without colour too.

Writing

Write like a good junior: short, sourced, unafraid.

Say what Barilex does, then show it. Use the profession’s own words. Promise the working, never the outcome. Label anything that isn’t real yet.

Write

A citation can exist and still be wrong.

Not

Revolutionary AI-powered citation intelligence.

Write

Before the 9am mention.

Not

Save hours every single week.

Write

Proposed launch pricing.

Not

Limited-time founding offer!

Write

Sample matter · fictional parties and citations.

Not

Trusted by leading firms across Nigeria.

Early access

Meet your learned friend.

Barilex is in development. Join the waitlist and tell us what you’d hand it first. We’ll write once, when early access opens.

I am

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